Leveraging the power of Generative AI for small businesses

J.E. Nickerson | Wise Thinkers Help Desk

So you’ve created a website for your books or company, congratulations! Now, what? While authors may know that creating a website for your book is one of the first and best ways of promoting your work, do you know how to drive traffic to your website, connect to all of your social media accounts so that when you post on your website, it will automatically share your content with your followers? What about content?  The articles, testimonials and blog post ideas that you want to share with your audience to let them know why they should buy your book. What about creating the perfect ‘thank you’ messages to let them know how truly important their support is for your writing journey?

With your book series and daily life, how will you find time to write engaging blog posts promoting your work and boosting website traffic?

Are you feeling overwhelmed yet? I have the exact same feeling when I started writing and trying to promote my books on my websites? But before you throw your keyboard against the wall in frustration and give up on being a successful author, let me share a secret that I learned along my journey as an author.

It’s possible to do all of the things that I just mentioned and still have time for your other life goals. And I started learning about social media management for my books. I also learned about the incredibly useful advantages of incorporating AI through ChatGPT, Gemini, and other AI platforms into my workflow. 

With just a few keyboard taps and clicks of your mouse, you can generate entire articles, blog posts,  and promotional material based on your ideas and needs using generative AI. Proofreading articles and book chapters that used to take hours and sometimes days can happen in minutes. 

Suppose you were trying to create the perfect artwork for your latest writing project or company website. Instead of spending thousands of dollars on a creative marketing team or digital artist, with the right prompting using AI, you can create the perfect picture to bring across your message to your audience. If a picture paints 1000 words then the use of AI definitely creates a mouthful of perfectly crafted art. 

Incorporating the powerful tools of generative AI through prompt engineering and feeding the AI model the correct inputs, can help to lead thousands of people to your work through SEO keywords. Instead of wondering if anyone is looking at your content, you can watch the viewership increase as you use the correct words in your posts that make search engines put your work in front of your targeted audience. The various skills I’ve learned from SEO marketing classes, with the incorporation of AI, has helped me to generate more sales, drive more traffic to my sites and accomplish more writing goals in a shorter amount of time than ever before.

So what are you waiting for? Start learning how to incorporate AI into your business model to drive traffic to your website. Put your work in front of your targeted audience  and make more progress on your work/life balance. 

Looking for ways of expanding your reach in the digital age as a writer? Download 📝 The Creative’s Writing Desk

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Once you’ve started using AI in your workflow, take the next step with the power of keywords in your blog posts and social media sites. Read Unlock Your Book’s Potential with the Power of Keywords! for even more effective growth on your writing journey.