What’s in the Can? Why SEO Tags Are the Labels Your Content Needs

What’s in the Can? Why SEO Tags Are the Labels Your Content Needs
Imagine a grocery store full of blank cans—no labels, no clues. That’s your content without SEO tags. Learn why tags matter, how to choose the right ones, and how they help readers and search engines find your work.

When Giants Fall: Writing the Slow Decline of Powerful Characters

Explore how to write powerful characters whose slow decline reshapes the emotional balance of your story. Learn from examples in Foundation, The Godfather, and more.

Verbal Sparring & Smooth Flow: Why Banter Makes stories Unforgettable

Discover how banter in films like Jaws, Mr. & Mrs. Smith, and Ocean’s Eleven builds character chemistry, drives the story, and keeps audiences engaged. Learn why sharp dialogue is a writer’s secret weapon.

When Good People Collide: Writing Conflicting Desires Between Likable Characters

Learn how to write emotionally rich stories where even likable characters clash. Explore character-driven conflict in The Morning Show, Shrinking, and The Avengers, and discover how to craft tension rooted in values, not villains.

Heart of Writing S1E4 Balancing our writing with the rest of our life

As writers, it’s easy to pour ourselves into our craft while neglecting our own energy and well-being. In this episode of Writing from the Heart, John Edward Nickerson shares honest reflections on the struggle to balance writing with everyday responsibilities—family, caregiving, health, and more. Discover practical encouragement to protect your energy, create routines that keepContinue reading “Heart of Writing S1E4 Balancing our writing with the rest of our life”

The Day The Towers Fell New Book Launch!📣

“The Day the Towers Fell” is a moving 9/11 book about courage, loss, and resilience. Discover the stories behind September 11 in this powerful read.

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5 Lessons Writers Can Learn from Legal Thrillers

Learn 5 storytelling techniques from legal thrillers like The Lincoln Lawyer, The Firm, and The Judge. Explore how personal stakes, moral gray zones, and secrets can elevate your writing.

When Good Characters Are Pushed to the Edge: Family, Fear, and Morally Grey Choices

A powerful look at characters who make morally complex decisions in the name of protecting their families. Featuring insights from No Escape, Ransom, and Taken, this article explores how fear, love, and desperation shape unforgettable storytelling.